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Deliver product-driven software

Equipping businesses & entrepreneurs to go-to-market with powerful technology solutions 

Product-driven excellence

Drive success in software delivery

Expertise

Find the tools that work for your business & team.

With over a decade of experience leading agile teams to deliver technology solutions,  Dustin brings a breadth of expertise implementing the best-fit agile practices, building a data-driven approach to understanding customers, and planning & executing software delivery with the right internal processes and tools.

Passion

Customer success is our success.

Delivery excellence starts with empathy for our customers' challenges.  Passion for making a positive impact drives Dustin's tireless prioritization of product & internal capabilities from early product planning stages, through delivery & ongoing support.  Exceptional customer service to our sales, marketing, support, and operational teams is the bedrock for service to our customers.

Vision

Fall in love with the problem, not the solution.

Game-changing products arise from clearly seeing the problem and being able to pivot our approach to an ever-changing landscape.  Backed by quantified and qualitative success measures, Dustin clearly articulates the vision & constraints to bring the team along on our journey, empowering them to make the necessary trade-offs to be able to deliver value for our customers early and often.

Skills and services

How I can help you succeed

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SaaS Product Management

Working with agile teams to deliver mobile and web applications for your customers: from ideation to deployment, Dustin provides end-to-end product management support to grow your vision & extend your customer impact.

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UI/UX Research

Delightful user experiences drive better customer outcomes. Dustin brings design system best-practices for intuitive & appealing app interfaces, executes user interviews & walkthroughs, implements A/B tests, and leverages path and funnel analysis on key customer success measures to drive the best user outcomes. 

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IT & Management Consulting

As a consultant, Dustin has helped deliver new tech products, enhancements, and large-scale internal system rollouts in a variety of industries including financial services, energy, healthcare, and the public sector.  Starting with an in-depth analysis of your current landscape & capabilities, Dustin works with your executive team to scope & deliver transformational change in your business & customer-facing products. 

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Start-Up Tech Help

Entrepreneurs usually begin with amazing ideas, but aren't always sure how to build their customer base. Dustin uses his consulting & IT skills to get your products/services into the hands of your customers: planning & launching your web presence, developing & selling your product offering, collecting payments & managing billing, launching new marketing capabilities & campaigns, and more.

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Experience

My previous initiatives

Past companies & clients

Some of my exceptional partners

Passion projects

What I'm building in my spare time

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Low-code development kit

Low-code development toolkit providing a drag-and-drop interface to streamline the app development process.  Leverage pre-built components & layouts enforcing UX/UI best practices, and integrate your design library to fit your app's branding.  With this kit, you can creating user-friendly, responsive interfaces without starting from scratch.

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Machine learning trading app

Use machine learning to identify trends to optimize trading activities for investments.  Build your own custom portfolio with intelligent recommendations from your watchlist, automate the execution of trades, and view real-time performance of your portfolio.

More about me

Product manager & IT consultant for over a decade

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Overview
Dustin Thul (he/him)
Product Manager / IT Consultant

I'm a Product Manager with over a decade experience building tech products (SaaS, web apps, etc).  I’ve managed dozens of applications though various stages: from initial concept, to market introduction, through enhancement & stabilization.

I equip teams to deliver quality products faster by clearly articulating the product vision & requirements, while fostering a collaborative environment where our teams can negotiate trade-offs guided by quantified success measures.  

I’m passionate about data-driven decision making and expanding my analytical toolset;  I excel at eliciting diverse stakeholder perspectives and leveraging quantitative metrics to refine our approach.

Education
Certificates

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  • Professional Scrum Product Owner (PSPO) | Scrum.org 

 

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  • Professional Scrum Master (PSM) | Scrum.org

 

Degrees
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  • Bachelor of Commerce | University of Calgary, Haskayne School of Business

 

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  • Bachelor of Arts, Philosophy | University of Calgary

 

Other

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  • Analytics Micromasters Program (Audit) | Georgia Institute of Technology (Online)

 

Technologies
Business Tools
  • Productivity: Google Workspaces, Atlassian (Jira, Trello, Confluence), MS Office 365, Notion
  • Collaboration: Slack, Teams, Discord, Zoom, WebEx
  • Design: Figma, Canva, Invision, InDesign, UserTesting, Userflow
  • Data/Analytics: Pendo, Gainsight, PowerBI, Airtable
  • CRMs: Salesforce, Hubspot, MS Dynamics
  • Marketing: Twilio, Mailchimp, SurveyMonkey
  • Workflow: Zapier, IFTTT, Google AppSheet
Infrastructure Tools
  • AWS: EC2, Lambda, API Gateway, IAM, Cognito, SQS, SNS, RDS, DynamoDB, S3, AppSync, Amplify, ECS, CloudWatch
  • GCP: Compute Engine, App Engine, Dataflow, Pub/Sub, Cloud Storage, Cloud SQL, Firestore
  • MS: SQL Server, Azure App Service, SSRS, SSIS
Development Frameworks & Libraries
  • JS: React, Bootstrap, jQuery, D3, Next.js, Node.js, Express.js
  • Python: Flask, Django, SciPy, Pandas, Matplotlib
  • Build / Deploy: Github, Netlify, Vercel, Bitbucket, Bamboo
  • Other: RStudio, Jupyter Notebooks

Recommendations

See what totally fake people are saying

I was able to bring my app idea to life quickly and efficiently with the help of Dustin Thul. His leadership and dedication is amazing and he is highly skilled and responsive. Highly recommend!
A photo of Shaun Benson, Marketing Manager, Agriflora Inc.
Ervin Howell, VP Product, Deckow-Crist
The customer research and UX/UI research provided by Dustin Thul breathed new life into our app. They created a visually stunning and user-friendly interface for my app, resulting in an exceptional user experience.
A photo of Shaun Benson, Marketing Manager, Agriflora Inc.
Clementina DuBuque, SVP Sales, Hoeger LLC.
I've been using the IT consulting services of Dustin Thul for a while now, and I'm extremely satisfied. He always hits the ground running on new projects with our leadership and internal teams. Great job!
A photo of Shaun Benson, Marketing Manager, Agriflora Inc.
Kurtis Weissnat, CMO, Brunlow Inc.

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